Meta Ads (Facebook & Instagram) in Green Bay, WI

Meta ads work differently from search ads. People aren't looking for you yet, so the ad has to stop the scroll and make a clear offer. We start by agreeing on one goal per campaign, such as booked appointments, quote requests, event ticket sales or new customers for a seasonal promotion, so the results are easy to judge.

Then we define the audience. For most Green Bay businesses that means a radius around your location or service area covering the city, De Pere, Ashwaubenon and the surrounding suburbs, combined with interests and life stages that fit your customers. We also build audiences from your website visitors and past customer lists where you have permission, which usually performs better than strangers.

Creative comes next. We plan short videos and image ads that show your real people, place and work, and write copy that speaks like a local business rather than a national brand. We test a few versions at once and keep the ones that bring in leads at a reasonable cost.

Timing matters in this market. Game days, the holiday season, ice-fishing and summer festival weekends all change what people pay attention to, and we plan campaigns around the moments that fit your business. Every lead is tracked through to your inbox or CRM, and you get a regular report on spend, leads and cost per lead in plain language.

If you are new to social advertising, we usually suggest a short test period first. A small budget over a few weeks shows which offers and audiences get a response from Green Bay and Brown County residents before you commit more money.